Wednesday, 12 August 2015

tools in public relations

1.   Press conference: This a tool used in PR to solve a crisis by inviting correspondence from various media houses. This involves press kit whereby things like books, pen, shirt and all other form of promotional equipment will be distributed to the correspondents.
2.    Press Release: This is also employed by a PR practioner to give out news to the media house who in turn release it to the audience.
3.    Annual General Meeting: This programme is organised yearly by an organisation to give out their yearly report. This entails so many report about the affairs of the organisaion to their various stakeholders.
4.   House Journal: This is a publish by an organisation to give out news about the company to their publics. Its format is like a magazine.

1 comment:

  1. this gives me a great insight into what PR tools entails

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